Abbey’s video
Parga Beach Resort
Beachfront living, accommodation, food and atmosphere.
271.8Kviews
- Saves
- 4,128
- Shares
- 6,254
- Likes
- 16,742
- Comments
- 122
ABBEY BLACKWOOD / @ablondetourist
Make your property the place they save.
Hotel-first UGC for your own marketing, plus travel content published to my audience. One collaboration gives your property assets to keep and a story people want to watch, save and share.
HOTELS · RESTAURANTS · DESTINATIONSUGC + CREATOR DISTRIBUTION
CREATED FORthe property first.
Hotel infinity pool · Abbey’s photoAudience at a glancePerformance figures: last 30 days
25K+Combined Instagram + TikTok followers
450KViews in the last 30 days
9.17%
Instagram engagement
Instagram engagement15.93%
TikTok engagement
TikTok engagement76%Female audience · core age 25–34
🇬🇧 UKMain audience country · followed by Germany and France
Follower and audience figures are a current snapshot. Views and engagement figures cover the last 30 days. Engagement rates are shown with their respective measurement services.
SELECTED HOTEL PARTNERSHIPS
A snapshot of recent results.
Property stories built for Abbey’s channels, with views, saves and shares that show how travellers responded.
Abbey’s video
Abbey’s video
Maison Nalos
Design-led interiors and the feeling of discovering Marrakesh.
278.8Kviews
- Saves
- 1,475
- Shares
- 4,464
- Likes
- 14,357
- Comments
- 185
Abbey’s video
Radisson Blu ChorusLife
The hotel and destination as one contemporary travel story.
119.2Kviews
- Saves
- 1,318
- Shares
- 142
- Likes
- 3,751
- Comments
- 115
Official Radisson content creatorSelected hotel work across Greece, Morocco and Italy.
THE HOTEL ADVANTAGE
Why hotels work with Abbey.
One collaboration gives your property a story for Abbey’s audience and useful content for your own marketing.
Reach
Distribution to a travel audience across Instagram and TikTok.
Content
Property-specific photography, vertical video and UGC.
Travel intent
Saves and shares show people keeping a stay in mind.
Longevity
Destination recommendations can keep a property discoverable later.
Brand assets
Agreed content usage for your channels, site and campaigns.
What a collaboration can include
Content for your brand
Social-first footage and photography that your team can use after the stay, from rooms and dining to the moments that make a property distinct.
- Edited vertical videos
- 20–30 edited photographs
- 40–60 raw vertical clips
- Agreed usage for organic social, web, email, PR, seasonal campaigns and paid advertising
Content for my channels
Dedicated posts introduce the stay to a travel-focused audience, with the potential for the property to feature in later destination recommendations.
- Instagram Reel and TikTok
- Instagram Story coverage
- Hotel and destination storytelling
- Future round-up opportunities
This is an example. Deliverables and usage rights, including paid campaign use, are tailored and agreed for each collaboration.
TikTok GOWHERE TRAVEL DISCOVERY IS HEADING
From the video to the booking.
TikTok GO now lets creators connect hotel and travel videos to bookings in the United States. A UK announcement is expected in 2027, though TikTok has not confirmed a date. Its US launch shows how creator video can bring travel discovery closer to booking.
Read TikTok's announcementBEYOND THE STAY
When a recommendation travels.
The same destination storytelling works beyond hotels. Explore the restaurant posts and the saves and shares behind them.
ABOUT ABBEY
Places first.
Always.
I'm Abbey, the creator behind @ablondetourist. I focus on hotels, restaurants and destinations that people genuinely want to experience.
I look for the details that make somewhere memorable, then turn them into content that works for my audience and for the property long after I've checked out.
AFTER THE VIEW
A recommendation can become a visit.
Messages from people who discovered a place, booked a stay or kept a destination in mind after seeing Abbey’s content.
EXAMPLES OF UGC CONTENT
See the places through the details.
Original photography and video by Abbey, from poolside views and dining spaces to the details that shape a stay.
Original content by Abbey Blackwood.
A SIMPLE NEXT STEP
Send me the brief.
Share the place, your timing and what success looks like. I can propose a mix of creator posts and UGC for your own channels or campaigns.
Email your briefTHE USEFUL DETAILS
- 01 Your property and destination
- 02 Dates and deliverables
- 03 Where the content will live
For UGC, creator posts or both.